Adobe Experience Manager re-imagines the personalization workflow between AEM and Target. Experiences created within AEM can now be delivered directly to Adobe Target as HTML Offers. It allows Marketers to seamlessly test and personalize content across different channels.
Recommended to use at.js
client library and the best practice is to use tag management solutions like Launch By Adobe, Adobe DTM or any 3rd party tag management solution to add target libraries to your site pages