Getting started with Real-time CDP, B2B Edition for marketers

  • Experience Platform, Real-Time Customer Data Platform
  • User
  • Intermediate
  • Last Updated: September 6, 2023

Course Description

Learn how to unify person and account profiles for a complete view of each customer with Real-time Customer Data Platform, B2B Edition.

What you’ll learn

  1. How to model and ingest your B2B data into Experience Platform
  2. How to view account profiles and use them to build segments
  3. How to orchestrate campaigns with Marketo Engage

Let’s get learning.

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