决策策略快速入门 create-decision
决策策略是产品建议的容器,利用决策引擎动态返回将会为每个受众成员提供的最佳内容。 Their goal is to select the best offers for each profile, while the campaign/journey authoring allows you to indicate how the selected decision items should be presented, including which item attributes to be included in the message.
➡️ 通过观看视频了解此功能
护栏和限制
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Supported channels - Decision policies are available for Code-based Experience, SMS, Push notifications, and Email.
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Push notifications SDK requirement - Experience Decisioning with push notifications requires a specific version of the Mobile SDK. 在实施此功能之前,请查看发行说明以确定所需的版本,并确保您已相应地升级。 您还可以在此部分中查看您的平台的所有可用SDK版本。
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Tracking & links type - To track links generated by decisioning, define them in the schema as “Decisioning Assets”. Attribute-based links are not trackable.
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Decision policy nesting in emails - You cannot nest multiple decision policies within a parent email component that already has an associated decision policy.
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Duplicated journeys/campaigns with decisioning – If you duplicate a journey or campaign that includes a decision policy, the duplicated version references the original email or code-based experience, causing errors. Always reconfigure the decision policy after duplication.
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Consent policies – Updates to consent policies take up to 48 hours to take effect. If a decision policy references an attribute tied to a recently updated consent policy, the changes will not be applied immediately.
Similarly, if new profile attributes that are subject to a consent policy are added to a decision policy, they will be usable, but the consent policy associated with them will not be enforced until the delay has passed.
Consent policies are only available to organizations with the Adobe Healthcare Shield or Privacy and Security Shield add-on.
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AI Ranking - For now, AI ranking is not supported for the Email channel in journeys with decisioning.
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Content templates - Any decision policy configured within your content will not be saved in the template. If you apply the template to another action, you need to re-configure the policy.
关键步骤 key
The main steps to leverage decision policies in messages are as follows:
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Create a decision policy
Add a decision policy in your message and configure the number of items to return, the selection strategy and fallback options.
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在您的内容中使用决策策略
通过插入要在消息中显示的决策项中的属性,使用决策策略输出个性化您的内容
操作说明视频 video
了解如何使用Decisioning为受众个性化电子邮件。
了解如何使用Decisioning为受众个性化推送通知。
了解如何使用Decisioning为受众个性化短信消息。