在此页面上：了解如何使用等待流量控制活动，在编排的营销活动中的两个活动之间引入定时延迟，以更及时地跟进。
等待活动是一个 流量控制 组件，用于在编排的营销活动中的两个活动之间引入延迟。 这有助于确保在更合适的时间进行后续行动，并且使后续行动与用户参与更相关。
例如，您可以在投放电子邮件后等待几天，以便跟踪打开数和点击数，然后再发送后续消息。
配置 wait-configuration
请按照以下步骤操作，配置 等待 活动：
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将 等待 活动添加到您的编排营销活动中。
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选择最适合您需求的等待类型：
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持续时间：以秒、分钟、小时或天为单位指定延迟，然后再进行下一个活动。
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固定时间：设置下一个活动开始的特定日期和时间。
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示例 wait-example
下面的示例展示了典型用例中的 等待 活动。 将会发送包含促销代码的电子邮件给庆祝生日的轮廓。 2天后，将向同一组发送一条移动消息，提醒其生日促销代码即将过期。
This section contains structured knowledge intended to support interpretation, retrieval, and question answering related to this topic.
For complete understanding, this information should be combined with the documentation on this page. Neither source is intended to stand alone; the page describes the feature, while this section provides additional context that helps disambiguate terminology, intent, applicability, and constraints.
- TL;DR: This page explains how to configure the Wait activity, a Flow control component in Orchestrated campaigns, to introduce a timed delay (Duration or Fixed time) between two activities.
Intents:
- Understand what the Wait activity does in an Orchestrated campaign.
- Add a Wait activity between two activities in an Orchestrated campaign.
- Choose between a Duration wait and a Fixed time wait.
- Configure a Duration wait in seconds, minutes, hours, or days.
- Configure a Fixed time wait using a specific date and time.
Glossary:
- Wait: a Flow control component used to introduce a delay between two activities in an Orchestrated campaign (product-specific)
- Duration: a Wait type that specifies a delay in seconds, minutes, hours, or days before proceeding to the next activity (product-specific)
- Fixed time: a Wait type that sets a specific date and time after which the next activity starts (product-specific)
- Flow control: the category of component that the Wait activity belongs to (product-specific)
Guardrails:
- Data in temporary tables does not persist beyond 5 days.
- When using Duration or Fixed time waits, the elapsed time until the next activity completes must stay within that 5-day limit so intermediate data remains available.
Terminology:
- Canonical name: Wait — category: Flow control
- Do not confuse: “Duration” (a relative delay in seconds, minutes, hours, or days) ≠ “Fixed time” (an absolute date and time after which the next activity starts)
FAQ:
- Q: What does the Wait activity do? — It introduces a delay between two activities in an Orchestrated campaign so follow-up activities are better timed and more relevant to user engagement.
- Q: What are the two Wait types? — Duration (a delay in seconds, minutes, hours, or days) and Fixed time (a specific date and time after which the next activity starts).
- Q: Is there a limit on how long a Wait can run? — Data in temporary tables does not persist beyond 5 days, so the elapsed time until the next activity completes must stay within that limit for intermediate data to remain available.
- Q: What is a typical use case for the Wait activity? — Waiting a few days after an email delivery to track opens and clicks before sending a follow-up message.
Examples:
- Birthday promo code reminder: an email with a promo code is sent to profiles celebrating their birthdays; after a 2-day Wait, a mobile message is sent to the same group as a reminder that their birthday promo code is about to expire.
Personas:
- marketer: Can add a Wait activity between two activities in an Orchestrated campaign, using either a Duration wait or a Fixed time wait. Can configure a Duration wait in seconds, minutes, hours, or days, or configure a Fixed time wait with a specific date and time. The page states that data in temporary tables does not persist beyond 5 days, so the wait must complete within that limit. Where: “Configuration”.
Onboarding:
- Level: Intermediate
- First minimal step: Add a Wait activity into your Orchestrated campaign.