기본 제공 역할 ootb-product-profiles

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• TL;DR: Journey Optimizer ships with built-in roles — from Campaign Administrator to Orchestrated Campaign Viewer — each bundling a ready-made permission set, so administrators can quickly grant users a level of access that matches their responsibilities without building a role from scratch.

Intents:

• Identify which built-in role best fits a user’s job responsibilities
• Understand what each built-in role can and cannot do (including publish rights)
• Compare roles across journey, campaign, and orchestrated campaign domains
• Assign a ready-made role instead of creating a custom one
• Understand which roles include AI Assistant access

Glossary:

• Built-in role: A pre-defined set of permissions and resource rights ready to assign to users without custom configuration (product-specific)
• Journey Administrator: Built-in role enabling management and publication of Journeys and Decision management, including channel configuration and data governance permissions (product-specific)
• Campaign Administrator: Built-in role enabling management and publication of Campaigns and Decision management, including channel configurations (product-specific)
• Decisioning manager: Built-in role providing access exclusively to the Decision management menu; can manage, view, and publish decisions (product-specific)
• Content Library Manager: Built-in role providing access only to the Content templates menu; cannot access journeys or campaigns (product-specific)
• Test mode: A journey execution mode referenced in Manage journeys and Publish journeys permissions (Journey Administrator can stop journeys in test mode; Publish journeys permission includes starting test mode) (product-specific)
• Dry run: A journey execution mode referenced in Manage journeys and Publish journeys permissions alongside test mode (product-specific)

Terminology:

• Canonical name: Built-in roles — variants: out-of-the-box roles, OOTB roles, product profiles
• Do not confuse: “Campaign Approver” (can approve and publish campaigns) ≠ “Campaign Manager” (can create and edit campaigns but cannot publish them)
• Do not confuse: “Journey Approver” (can approve and publish journeys) ≠ “Journey Manager” (can create and edit journeys but cannot publish them)
• Do not confuse: “Journey Viewer” (read-only access to journeys and decision management) ≠ “Campaign Viewer” (read-only access to campaigns and decision management)
• Do not confuse: “Orchestrated Campaign Administrator” (manages orchestrated campaigns, includes AI Assistant and data ingestion/management) ≠ “Campaign Administrator” (manages standard campaigns; does not include orchestrated campaign permissions)
• Do not confuse: “Test mode” (referenced as a journey execution state that can be stopped or started via Manage journeys / Publish journeys) ≠ “Dry run” (a separate journey execution mode also referenced in those same permissions)

FAQ:

• Q: Which built-in roles can publish journeys? — Journey Administrator and Journey Approver can publish journeys.
• Q: Can a Journey Manager publish journeys? — No; Journey Manager can create and edit journeys but the Publish journeys permission is not included in that role.
• Q: Which role grants access only to the Decision management menu? — Decisioning manager.
• Q: Which role provides access only to content templates? — Content Library Manager.
• Q: Which built-in roles include the Enable AI Assistant permission? — Orchestrated Campaign Administrator, Orchestrated Campaign Approver, Orchestrated Campaign Manager, and Orchestrated Campaign Viewer.