Step 2: View the Unified Profile
With the successful ingestion of your loyalty data, Adobe Experience Platform has already started its work. The Identity Service has processed the identity fields you defined (loyaltyId and email), and the Real-Time Customer Profile service has constructed unified profiles from the records.
Now, you can see the result.
Find and Explore a Profile
You will now locate one of the customer profiles created from your sample data.
- Navigate to Customer > Profiles from the left-hand navigation.
- Select the Browse tab.
- In the Identity namespace dropdown menu, select the custom namespace you created:
Luma Loyalty ID. - In the Identity value field, enter one of the loyalty IDs from your sample file, such as
1001. - Press Enter.
- A single profile should appear in the results. Select the Profile ID to open the detailed profile view.
Exploring the Profile Viewer
The profile viewer provides a comprehensive, 360-degree view of the customer. Take a moment to explore its key components:
Attributes Tab
This is the default view. Here, you will see the attributes of the customer, which correspond directly to the columns in your CSV file.
For example:
firstName: JohnloyaltyTier: Goldpoints: 5250
This view represents who the customer is.
Events Tab
This tab would display a chronological timeline of the customer’s actions (e.g., website visits, purchases).
Since you only ingested attribute data, this tab will be empty for now.
This view represents what the customer did.
Identities Tab
Select this tab to see the power of identity resolution.
You will see:
- A graph
- A table listing all the known identities that have been linked to this single person.
For example:
Luma Loyalty ID: 1001Email address: john.doe@example.com
This demonstrates the beginning of an identity graph, which is the foundation for creating a unified profile across different data sources.