Schemas section-overview
Schemas are the blueprint for organizing and understanding your data in Adobe Real-Time Customer Data Platform (RTCDP). They use the Experience Data Model (XDM) framework to ensure all your data speaks the same language, making it easier to unify, process, and act on customer insights. Whether you’re mapping data for ingestion, building relationships between datasets, or diving into specialized B2B workflows, schemas are key to creating a consistent and actionable view of your data. In this section, you’ll learn how schemas work, how to map your data to XDM, and how to leverage advanced features like relationship modeling for deeper insights.
Schemas in Real-Time Customer Data Platform
Schemas Overview in Real-Time Customer Data Platform
Discover the role and importance of Experience Data Model (XDM) schemas in RTCDP, and learn how to map data structures for ingestion and processing.
Overview of Schemas in Real-Time Customer Data Platform B2B Edition
Explore B2B-specific XDM schemas, including standard classes, schema relationships, and tooling for integration and advanced segmentation.