DocumentationExperience PlatformExperience Data Model (XDM) Guide

Loyalty Details schema field group

Last update: Fri Dec 15 2023 00:00:00 GMT+0000 (Coordinated Universal Time)

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NOTE
The names of several schema field groups have changed. See the document on field group name updates for more information.

Loyalty Details is a standard schema field group for the XDM Individual Profile class. The field group provides a single object-type field, loyalty, which captures information related to a person’s membership in a customer loyalty program.

Property
Data type
Description
pointsExpiration
Array of objects

Lists any loyalty points (or groups of loyalty points) that are going to expire, and the dates they will expire on. Each array item must be an object that contains the following two properties:

  • pointsExpirationDate: An ISO 8601 datetime of when the points will expire.
  • pointsExpiring: The point balance expiring as of the associated expiration date.
joinDate
DateTime
An ISO 8601 datetime of when the person joined the loyalty program.
loyaltyID
Array of strings
Represents the loyalty program ID(s) associated with the loyalty program member.
points
Double
The current balance of loyalty points or awards for the loyalty member.
pointsRedeemed
Double
The amount of points the loyalty member has applied towards a purchase or has otherwise redeemed.
program
String
The name of the loyalty program in which the person is enrolled.
status
String
The current status of the person’s loyalty membership, such as active, disabled, or suspended.
tier
String
Captures the loyalty program tier in which the person is enrolled.
upgradeDate
String
The date when the loyalty member was upgraded to their most recent tier level.

For more details on the field group, refer to the public XDM repository:

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