DocumentationExperience PlatformTags

Adobe Advertising configuration settings advertising

Last update: Thu Feb 12 2026 00:00:00 GMT+0000 (Coordinated Universal Time)

CREATED FOR:

  • Developer
AVAILABILITY
Adobe Advertising for the Web SDK is currently in beta. The functionality and documentation are subject to change.

The Adobe Advertising section lets you enable or disable Demand-side Platform (DSP) functionality if used in your implementation. You only need to set this field if your implementation uses a DSP.

  1. Log in to experience.adobe.com using your Adobe ID credentials.
  2. Navigate to Data Collection > Tags.
  3. Select the desired tag property.
  4. Navigate to Extensions, then select Configure on the Adobe Experience Platform Web SDK card.
  5. Scroll down to the Adobe Advertising section.

Currently, there is one option available.

Adobe Advertising DSP

A drop-down menu that enables or disables DSP functionality for Adobe Advertising.

  • Enabled: Enables view-through tracking.
  • Disabled: Disables view-through tracking.

When enabled, the following settings are available:

  • Advertisers: The advertisers for which to enable view-through tracking.
  • ID5 partner ID: Optional. Your organization’s ID5 partner ID. This setting allows the Web SDK to collect ID5 universal IDs.
  • RampID JavaScript path: Optional. The path to your organization’s LiveRamp RampID JavaScript code (ats.js). This setting allows the Web SDK to collect RampID universal IDs.
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