Data Connection Profile Records

The following describes the Commerce profile record data that is available when you install the Data Connection extension. The data in profile records is sent to the Adobe Experience Platform.

Profile record

Profile record updates are available in the Experience Platform when a new profile is created, updated, or deleted.

Data collected from profile record

The following describes the data that is captured for a profile record.

Field
Description
channel
Contains information about the source of the data. Both _id and _type contain namespaced values.
channel._id
The unique identifier of the channel, such as "https://ns.adobe.com/xdm/channels/web".
channel._type
Identifies the source of the channel data, such as "https://ns.adobe.com/xdm/channel-types/web".
person
Contains information about the customer.
person.name
Contains information about the name of the customer.
person.name.firstName
Contains the first name of the customer.
person.name.lastName
Contains the last name of the customer.
person.birthDate
Date of birth of the shopper.
personalEmail
A personal email address.
personalEmail.address
The technical address, for example, name@domain.com as commonly defined in RFC2822 and subsequent standards.
userAccount
Indicates any loyalty details, preferences, login processes, and other account preferences.
userAccount.startDate
The date the profile was first created.
NOTE
Each profile record also includes the identityMap field, which includes the shopper’s email address, when available, and ECID.

Learn how to create a profile record-specific schema that can ingest the data from your profile records.

recommendation-more-help
6bf243c8-c8c6-4074-826f-546af445e840