Implementing Global Reference Architecture

Learn how to implement Global Reference Architecture or GRA for short. Learn about early decisions that help setup a successful GRA. Gain ideas for how to separate your websites, keys to success and some concepts for developing features in an organized manner.


  • Anyone needing to understand this concept.
  • Large projects with multiple brands

Video content

  • Early decisions are fundamental to a successful GRA
  • Ideas for distributing websites in a GRA
  • Keys for a successful Global Reference Architecture project
  • Naming conventions
  • Choosing the right brand or website for the foundational set of features
  • Key roles and responsibilities
  • Global Control Board - what features to work on
  • Alternative concept for using GRA as a module marketplace