About landing page templates landing-page-templates

Campaign comes with a set of built-in landing page templates:

  • Acquisition: this is the default template for landing pages, which enables you to capture and update data in Campaign database.
  • Subscription: this template should be used to offer subscriptions to a service.
  • Unsubscription: this template can be linked from an email sent to subscribers to a service, to allow them to unsubscribe this service.
  • Denylist: this template should be used when a profile no longer wants to be contacted by Campaign. For more about denylist management, refer to About opt-in and opt-out in Campaign.

These templates are proposed by default when creating a new landing page.

To access landing page templates, click the Adobe Campaign logo on the upper left corner and select Resources > Templates > Landing page templates.

Adobe recommends creating your own templates by duplicating a built-in template. Some parameters can only be set in landing page templates, and cannot be modified in landing pages directly.

When building a template, we recommend adding a ‘type’ attribute to tags. This information will be processed by the editor and help the user to link a database field to the form field when configuring the web application.

Example of HTML code in the template:

<input id="email" type="email" name="email"/>

The official list of ‘type’ attributes is available at the following address: https://www.w3schools.com/tags/att_input_type.asp