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Troubleshoot performance and delivery issues using AI Assistant

Last update: October 28, 2026

CREATED FOR:

  • User

Beta feature

Support for English only

AI Assistant’s troubleshooting agent identifies factors that limit the performance of live packages and placements and provides step-by-step instructions and recommendations based on historical data to resolve issues. The troubleshooting agent can help diagnose the following types of performance and delivery issues:

  • (Placements only) Spending issues, including overspend, underspend, and failure to spend. The agent evaluates related pacing, bidding, targeting, and budget-cap factors as part of the diagnosis.

  • (Packages only) Performance issues, including a rising CPA or a falling ROAS. The agent doesn’t diagnose engagement metrics such as CTR, CPC, clicks, or impressions.

Each conversation covers a single diagnosis for a single package or placement. Once the agent delivers a result, start a new conversation to ask about a different issue, or about a different package or placement.

The agent can’t change settings; create or edit campaigns or campaign components; or diagnose issues for a paused, completed, archived, or scheduled package or placement.

IMPORTANT
AI-generated responses may be inaccurate or misleading. Always verify responses and sources before using them for decisions that affect cost or effort.

Example queries

Troubleshooting placement spending issues

  • My placement stopped spending yesterday even though the deal is active. Why?

  • Why has this placement been underspending for the past 5 days?

  • We’re halfway through the flight and significantly behind on pacing. Why?

Troubleshooting package performance issues

  • Why has CPA increased for this package over the last week?

  • Why is ROAS declining for this package?

Submit a query from AI Assistant

You can ask multiple questions in one message, but only one message at a time. Wait for a response before sending another.

  1. In the upper right of any page, click Agentic Chat .

  2. Build the query:

    • Enter your own query.

    • To see examples of queries, click Troubleshoot to expand the section.

      1. (Optional) To copy the text of an example query into the input field:

        1. Click the example.

        2. (Optional) Edit the text to suit your needs.

    For more information about queries, see “Best practices for writing queries and prompts.”

    note
    NOTE
    • If you don’t specify a date range, then the agent selects a reasonable default based on the type of issue. For example, if you ask about campaign metrics without specifying a date range, then the results are for the duration of the campaign.
    • If you have a target CPA in mind, then include it in your query (for example, “diagnose CPA against a target of $50”). If you don’t specify one, then the agent uses a default target.

  3. Click Submit query or press the Enter key on your keyboard.

  4. If AI Assistant asks for additional information, provide it.

TIP
To ask about a different issue, or about a different package or placement, start a new conversation.

Submit a query from the Packages or Placements view

You can ask multiple questions in one message, but only one message at a time. Wait for a response before sending another.

  1. In the main menu, click Campaigns.

  2. Click the name of the campaign.

  3. Do any of the following:

    • (For packages) In the Packages view, click … > Troubleshooting Agent next to the package name.

    • (For placements) In the submenu, click Placements. Next to the placement name, click … > Troubleshooting Agent.

  4. Build the query:

    • Enter your own query.

    • To see examples of queries, click Troubleshoot to expand the section.

      1. (Optional) To copy the text of an example query into the input field:

        1. Click the example.

        2. (Optional) Edit the text to suit your needs.

    For more information about queries, see “Best practices for writing queries and prompts.”

    note
    NOTE
    • If you don’t specify a date range, then the agent selects a reasonable default based on the type of issue. For example, if you ask about campaign metrics without specifying a date range, then the results are for the duration of the campaign.
    • If you have a target CPA in mind, then include it in your query (for example, “diagnose CPA against a target of $50”). If you don’t specify one, then the agent uses a default target.

  5. Click Submit query or press the Enter key on your keyboard.

  6. If AI Assistant asks for additional information, provide it.

TIP
To ask about a different issue, or about a different package or placement, start a new conversation.

Start a new conversation conversation-new

Each conversation (or query thread) is saved separately so you can distinguish between your previous conversations.

  1. At the top of the chatbox, click Start a new conversation .

  2. Submit a query.

Expand and minimize the chatbox

  1. At the top of the chatbox, click Enter fullscreen to enter fullscreen mode.

  2. To return the chatbox to panel mode, click < Back>.

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