Understanding schemas and data modeling in Experience Platform

In this module, learn about the foundational concepts of schemas and the Experience Data Model (XDM) in Experience Platform. Explore the components and building blocks of schemas, including fields, data types, field groups, and classes. Understand how to plan your data model by documenting business use cases and identifying data to ingest. Discover the role of union schemas in Real-Time Customer Profile and how they create a comprehensive view of customer data. This module provides essential knowledge for effectively using schemas in Experience Platform.
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30 minutes