In an Adobe Workfront Fusion scenario, you can automate workflows that use Adobe Target, as well as connect it to multiple third-party applications and services. Adobe Target modules allow you to ,reate, read, update, or delete records,list all records of a given type, search records based on criteria you specify, or perform a custom API call to the Adobe Target API.
If you need instructions on creating a scenario, see Create a scenario.
For information about modules, see Modules in Adobe Workfront Fusion.
You must have the following access to use the functionality in this article:
Adobe Workfront plan* |
Pro or higher |
Adobe Workfront license* |
Plan, Work |
Adobe Workfront Fusion license** |
Workfront Fusion for Work Automation and Integration |
Product | Your organization must purchase Adobe Workfront Fusion as well as Adobe Workfront to use functionality described in this article. |
To find out what plan, license type, or access you have, contact your Workfront administrator.
For information on Adobe Workfront Fusion licenses, see Adobe Workfront Fusion licenses.
Before you can use the Adobe Target connector, you must ensure that the following prerequisites are met:
To create a connection for your Adobe Target modules:
Click Add next to the Connection box.
Fill in the following fields:
Connection name |
Enter a name for this connection. |
Client ID | Enter your Adobe Client ID. This can be found in the Credentials details section of the Adobe Developer Console. |
Client Secret | Enter your Adobe Client Secret. This can be found in the Credentials details section of the Adobe Developer Console. |
Organization ID | Enter your Adobe Organization ID. This can be found in the Credentials details section of the Adobe Developer Console. |
Technical account ID | Enter your Adobe Technical account ID. This can be found in the Credentials details section of the Adobe Developer Console. |
Tenant |
To locate your Tenant, log in to the Adobe Experience Cloud, open Target, and click the Target card. Use the Tenant ID value as noted in the URL subdomain. For example, if your URL when logged in to Adobe Target is |
Meta Scopes | Enter ent_marketing_sdk |
Private key |
Enter the private key that was generated when your credentials were created in the Adobe Developer Console. To extract your private key or certificate:
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Click Continue to save the connection and return to the module.
When you configure Adobe Target modules, Workfront Fusion displays the fields listed below. Along with these, additional Adobe Target fields might display, depending on factors such as your access level in the app or service. A bolded title in a module indicates a required field.
If you see the map button above a field or function, you can use it to set variables and functions for that field. For more information, see Map information from one module to another in Adobe Workfront Fusion.
This action module creates an AB or XT activity, an offer, or an audience.
Connection | For instructions on creating a connection to Adobe Target, see Create a connection to Adobe Target in this article. |
Record type |
Select the type of record that you want to create.
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Name | Enter or map a name for this activity. The name can be no more than 250 characters. |
Options |
For each option that you want to add to the activity, click Add item and fill in the following fields:
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Locations |
For each Mbox that you want to add to the activity, click Add item and fill in the following fields:
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Experiences |
A list of locations on the page where the content offer is served. A location contains the following:
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Metrics | |
Third Party ID | Enter or map an ID to identify this activity. You can choose this ID. This ID must not be the same as another activity, and can be no more than 250 characters. |
Starts at | Enter or map the date and time to start the activity in the format YYYY-MM-DD hh:mm:ss.z . |
Ends at | Enter or map the date and time to end the activity in the format YYYY-MM-DD hh:mm:ss.z . |
State |
Enter or map the state of the activity.
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Priority | Enter a number that defines the priority of the activity. Higher numbers have higher priority. This value must be between 0 and 999. The default value is 5. |
Auto-allocate traffic |
Enable this option to auto-allocate traffic. Auto-allocating sends more traffic to the more successful experience. Select or map the evaluation criteria by which to judge which experience is more successful. |
Workspace | Enter or map the workspace that the activity is associated with |
Property IDs | For each property that you want to add to the activity, click Add item and select or map the property's ID. |
Reporting audiences |
For each reporting audience that you want to add to the activity, click Add item and enter the following information:
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Name | Enter or map a name for this activity. The name can be no more than 250 characters. |
Options |
For each option that you want to add to the activity, click Add item and fill in the following fields:
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Locations |
For each Mbox that you want to add to the activity, click Add item and fill in the following fields:
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Experiences |
A list of locations on the page where the content offer is served. A location contains the following:
|
Metrics | |
Third Party ID | Enter or map an ID to identify this activity. You can choose this ID. This ID must not be the same as another activity, and can be no more than 250 characters. |
Starts at | Enter or map the date and time to start the activity in the format YYYY-MM-DD hh:mm:ss.z . |
Ends at | Enter or map the date and time to end the activity in the format YYYY-MM-DD hh:mm:ss.z . |
State |
Enter or map the state of the activity.
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Priority | Enter a number that defines the priority of the activity. Higher numbers have higher priority. This value must be between 0 and 999. The default value is 5. |
Auto-allocate traffic |
Enable this option to auto-allocate traffic. Auto-allocating sends more traffic to the more successful experience. Select or map the evaluation criteria by which to judge which experience is more successful. |
Workspace | Enter or map the workspace that the activity is associated with |
Property IDs | For each property that you want to add to the activity, click Add item and select or map the property's ID. |
Reporting audiences |
For each reporting audience that you want to add to the activity, click Add item and enter the following information:
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Name | Enter or map a name for this activity. The name can be no more than 250 characters. |
Content |
Enter or map the content of the Offer that will be shown to the user. |
Workspace |
Enter or map the ID of the workspace associated with the offer. If left blank, the offer is associated with the default workspace of the account. This functionality applies only to Target Premium accounts. |
Name | Enter or map a name for this audience. The name can be no more than 250 characters. |
Content |
Enter or map a description of this audience. |
Target Rule |
Enable the toggle to make rules AND, that is, all rules must be applied. For each rule that you want to apply to the audience, click Add item and enter the JSON of the rule you want to apply. Example:
Examples:
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Workspace |
Enter or map the ID of the workspace associated with the audience. If left blank, the offer is associated with the default workspace of the account. This functionality applies only to Target Premium accounts. |
This module makes a custom API call to the Adobe Target API
Connection | For instructions on creating a connection to Adobe Target, see Create a connection to Adobe Target in this article. |
Target Base URL | Enter or map your Target base URL. |
Path |
Enter a path relative to {baseURL}/ |
Method |
Select the HTTP request method you need to configure the API call. For more information, see HTTP request methods in Adobe Workfront Fusion. |
Headers |
Add the headers of the request in the form of a standard JSON object. For example, Workfront Fusion adds authorization headers and x-api-key headers automatically. |
Query String |
Enter the request query string. |
Body | Add the body content for the API call in the form of a standard JSON object. Note: When using conditional statements such as |
This action module deletes a single AB activity, XT activity, Offer, or Audience.
Connection | For instructions on creating a connection to Adobe Target, see Create a connection to Adobe Target in this article. |
Record type | Select the type of record that you want to delete. |
Record ID | Enter or map the ID of the record you want to delete. |
This action module retrieves data for a single Activity, Offer, Audience, Property, or Report.
Connection | For instructions on creating a connection to Adobe Target, see Create a connection to Adobe Target in this article. |
Record type | Select the type of record that you want to read. |
Record ID | Enter or map the ID of the record you want to read. |
This action module updates an Activity, Offer, or Audience.
Connection | For instructions on creating a connection to Adobe Target, see Create a connection to Adobe Target in this article. |
Record type |
Select the type of record that you want to update.
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Record ID | Enter or map the ID of the record you want to update. |
This search module retrieves a list of records of the selected type.
Connection | For instructions on creating a connection to Adobe Target, see Create a connection to Adobe Target in this article. |
Record type | Select the type of record that you want to update. |
Sort by | For each field that you want to sort by, click Add item and select the field and whether the returned results should be ascending or descending. |
Starts At |
Enter the earliest date that you want to retrieve records for. For a list of supported date and time formats, see Type coercion in Adobe Workfront Fusion. |
Ends At |
Enter the latest date that you want to retrieve records for. For a list of supported date and time formats, see Type coercion in Adobe Workfront Fusion. |
This search module searches for Activities, Offers, or Audiences based on criteria you specify.
Connection | For instructions on creating a connection to Adobe Target, see Create a connection to Adobe Target in this article. |
Record type | Select the type of record that you want to update. |
Sort by | For each field that you want to sort by, click Add item and select the field and whether the returned results should be ascending or descending. |
Search criteria | For each rule you want to set up, select the field, the operator, and the value. Click Add AND rule to create additional rules. |
Offset |
Enter the number of the first response that you want the module to return. The first returned response has an offset of For example, to see the third page of responses, when each page has ten responses, set Offset to 20 and Maximum number of returned results to 10. |
Maximum number of returned results |
Enter or map the maximum number of records you want the module to return during each scenario execution cycle. Use this field in combination with the Offset field to paginate the responses. For example, to see the third page of responses, when each page has ten responses, set Offset to 20 and Maximum number of returned results to 10. |