Seeing Page Analytics Data

Use page analytics data to gauge the effectiveness of the page content.

Analytics visible from the Console

Page analytics data is displayed in List View of the Sites console. When the pages are displayed in list format, the following columns are available by default:

• Page Views
• Unique Visitors
• Time on Page

Each column shows a value for the current reporting period, and also indicates whether the value has increased or decreased since the previous reporting period. The data that you see is updated every 12 hours.

1. Open the Sites console; for example http://localhost:4502/sites.html/content

2. In the far right of the toolbar, (upper right corner), click or tap the icon to select List View (the icon shown will depend on the current view).

3. Again, in the far right of the toolbar, (upper right corner), click or tap the icon then select View Settings. The Configure Columns dialog will open. Make any changes required and confirm with Update.

   

Selecting the Reporting Period

Select the reporting period for which Analytics data appears on the Sites console:

• Last 30 Days Data
• Last 90 Days Data
• This Year’s Data

The current reporting period appears on the toolbar of the Sites console (right of the top toolbar). Use the drop down to select the required reporting period.

Configuring Available Data Columns

Members of the analytics-administrators user group can configure the Sites console to enable authors to see extra Analytics columns.

1. In List View, use the view selectors (right of toolbar), select View Settings and then Add Custom Analytics Data.

   

2. Select the metrics that you want to expose to authors in the Sites console, and then click Add.

   The columns that appear are retrieved from Adobe Analytics.

   

Opening Content Insights from Sites

Open Content Insight from the Sites console to further investigate page effectiveness.

1. In the Sites console, select the page for which you want to see Content Insights.

2. On the tool bar, click the Analytics and Recommendations icon.

   

Analytics visible from the Page Editor (Activity Map)

When your website has been configured for Adobe Analytics, you can use the mode Activity Map to view relevant data. For example:

Accessing the Activity Map

After selecting the Activity Map mode, you will be requested to enter your Adobe Analytics credentials.

The Analytics floating toolbar is shown; here you can:

• change the toolbar format using the double arrows (>>)
• Toggle Page Details (eye icon)
• Configure the Activity Map Settings ( cog icon)
• Select the analytics to show (various drop-down selectors)
• Quit the Activity Map, and close the toolbar (x)

Selecting the Analytics to Show

You can select the analytical data to be shown, and how it should be displayed, using the various criteria:

• Standard/Live

• event type

• user group

• Bubbles/Gradient/Gainers & Losers/Off

• period to be shown

Configuring the Activity Map

Use the Show Settings icon to open the Activity Map Settings dialog.

The Activity Map Settings dialog provides a range of options on three tabs:

• General

  • Report Suite
  • Page Name
  • Language
  • Label Overlays with
  • Label Font Size
  • Gradient Color
  • Bubble Color
  • Color Gradient Based On
  • Gradient Transparency

• Standard

  • Display (type and number of links)
  • Hide overlays for links that received no hits

• Live

  • Display Top (Gainers or Losers
  • Exclude bottom %
  • Auto Update (data and period)

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