Templates, tokens, and teamwork - Make your Adobe Marketo Engage content scalable
Content creation for your marketing programs is a long haul. Applying templates and tokens help you build scalable processes across teams and achieve more with less in Marketo Engage. Hear from Lauren McCormack, an award-winning marketing leader–and 2x Adobe Marketo Engage Champion–as she shares her years of wisdom to make your Marketo Engage content scalable.
Using tokens and templates to build programs more effectively and efficiently
Tips for getting the most from your existing content library
Best practices to streamline your campaign request process
Effective communication strategies to align your internal teams on content strategy