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Steps to install the Geography lookup files on the data workbench server.
The lookup file (Lookups\Geography\DMA.txt) provided with the Geography profile is a two-column tab-delimited text file that lists DMA (designated market area) codes and the corresponding names.
Open the Lookups folder from the .zip file provided to you by Adobe.
Copy the Geography folder to the Lookups folder in your data workbench server installation directory. You want to end up with a …\Lookups\Geography folder on your data workbench server as shown in the following example. The names of the other folders within the Lookups folder may differ from the ones shown.