Adobe Experience Platform 소개
Adobe Experience Platform을 통해 데이터를 모든 채널에서 활성화할 수 있는 강력한 실시간 고객 프로필과 AI 기반 인사이트로 변환하여 항상 올바른 경험을 제공하는 방법에 대해 알아봅니다.
Adobe Experience Platform 기반의 고객 경험
고객의 관점에서 볼 수 있듯이 Adobe Experience Platform으로 구축된 가상 경험을 확인하십시오. Experience Platform이 풍부하고 관련성이 있으며 실시간 경험을 만드는 방법에 대해 알아봅니다.
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비하인드 스토리: Adobe Experience Platform 기반의 고객 경험
이전 비디오에서는 예제 브랜드인 Luma가 어떻게 풍부하고, 보람 있고, 적절한 고객 경험을 만들 수 있는지 보았습니다. 이 비디오에서는 Adobe Experience Platform을 사용하여 이 여정을 수행하는 방법을 살펴봅니다.
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Adobe Experience Platform 개요
Experience Platform이 무엇인지, 해결할 수 있는 비즈니스 과제에 대한 개요를 살펴보십시오.
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주요 기능
Experience Platform의 주요 기능과 이러한 기능이 비즈니스에 어떻게 가치를 창출하는지 알아봅니다.
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{ "description": "Experience Platform의 주요 기능과 이러한 기능이 비즈니스에 어떻게 가치를 창출하는지 알아봅니다.", "duration": "PT0H9M44S", "embedUrl": "https://video.tv.adobe.com/v/3428509/", "name": "주요 기능", "thumbnailUrl": [ "https://images-tv.adobe.com/mpcv3/bdc332ce-3e7a-429d-87b2-42548446b7ba/97b14ad5-af1f-47f8-b955-76853b8604e2/6eccf82e86014ccf9b99ca8bd577ea4e_1713510274-100x56.jpg", "https://images-tv.adobe.com/mpcv3/bdc332ce-3e7a-429d-87b2-42548446b7ba/97b14ad5-af1f-47f8-b955-76853b8604e2/6eccf82e86014ccf9b99ca8bd577ea4e_1713510275-150x85.jpg", "https://images-tv.adobe.com/mpcv3/bdc332ce-3e7a-429d-87b2-42548446b7ba/97b14ad5-af1f-47f8-b955-76853b8604e2/6eccf82e86014ccf9b99ca8bd577ea4e_1713510276-200x113.jpg", "https://images-tv.adobe.com/mpcv3/bdc332ce-3e7a-429d-87b2-42548446b7ba/97b14ad5-af1f-47f8-b955-76853b8604e2/6eccf82e86014ccf9b99ca8bd577ea4e_1713510277-220x124.jpg", "https://images-tv.adobe.com/mpcv3/bdc332ce-3e7a-429d-87b2-42548446b7ba/97b14ad5-af1f-47f8-b955-76853b8604e2/6eccf82e86014ccf9b99ca8bd577ea4e_1713510278-236x133.jpg", "https://images-tv.adobe.com/mpcv3/bdc332ce-3e7a-429d-87b2-42548446b7ba/97b14ad5-af1f-47f8-b955-76853b8604e2/6eccf82e86014ccf9b99ca8bd577ea4e_1713510280-290x163.jpg", "https://images-tv.adobe.com/mpcv3/bdc332ce-3e7a-429d-87b2-42548446b7ba/97b14ad5-af1f-47f8-b955-76853b8604e2/6eccf82e86014ccf9b99ca8bd577ea4e_1713510282-420x236.jpg", "https://images-tv.adobe.com/mpcv3/bdc332ce-3e7a-429d-87b2-42548446b7ba/97b14ad5-af1f-47f8-b955-76853b8604e2/6eccf82e86014ccf9b99ca8bd577ea4e_1713510286-640x360.jpg", "https://images-tv.adobe.com/mpcv3/bdc332ce-3e7a-429d-87b2-42548446b7ba/97b14ad5-af1f-47f8-b955-76853b8604e2/6eccf82e86014ccf9b99ca8bd577ea4e_1713510287-666x375.jpg", "https://images-tv.adobe.com/mpcv3/bdc332ce-3e7a-429d-87b2-42548446b7ba/97b14ad5-af1f-47f8-b955-76853b8604e2/6eccf82e86014ccf9b99ca8bd577ea4e_1713510288-720x405.jpg", "https://images-tv.adobe.com/mpcv3/bdc332ce-3e7a-429d-87b2-42548446b7ba/97b14ad5-af1f-47f8-b955-76853b8604e2/6eccf82e86014ccf9b99ca8bd577ea4e_1713510289-960x540.jpg", "https://images-tv.adobe.com/mpcv3/bdc332ce-3e7a-429d-87b2-42548446b7ba/97b14ad5-af1f-47f8-b955-76853b8604e2/6eccf82e86014ccf9b99ca8bd577ea4e_1713510291-1920x1080.jpg" ], "@type": [ "VideoObject", "LearningResource" ], "uploadDate": "2024-04-19T07:01:44Z", "hasPart": [], "educationLevel": [ "Beginner" ], "learningResourceType": "주요 기능" }
Adobe Experience Platform을 기반으로 구축된 애플리케이션
Adobe Experience Platform 위에 기본적으로 구축된 애플리케이션에 대해 알아봅니다.
613
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Experience Cloud 애플리케이션과 통합
Experience Platform이 Experience Cloud 애플리케이션과 통합되는 방법에 대해 알아봅니다.
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주요 사용 사례
Experience Platform&메시지;지능형 재참여, 캠페인 손실 방지, 고객 전환 최적화, 컨텍스트 인식 및 일회성 가치에서 라이프타임 가치로의 전환에 대한 5가지 주요 사용 사례에 대한 개요를 살펴보십시오.
322
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기본 아키텍처
개요 다이어그램 개요에서 Adobe Experience Platform의 수준 높은 아키텍처에 대해 알아봅니다.
548
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인터페이스 둘러보기
Adobe Experience Platform 사용자 인터페이스를 탐색하는 방법을 알아봅니다.
252
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역할 및 프로젝트 단계
성공적인 Experience Platform 프로젝트에 관련된 역할, 단계 및 주요 결과에 대해 알아봅니다.
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