- Campaign Standard documentation
- Latest Updates
- Release Notes
- Getting started
- Profiles and audiences
- Communication channels
- Get started with communication channels
- About communication channels
- Delivery best practices
- Email messages
- SMS messages
- Push notifications
- In-App messaging
- Direct mail
- Transactional messaging
- Landing pages
- Designing email content
- Testing and Sending
- Reporting
- Integrating with other solutions
- Get started with Campaign integrations
- Campaign and Experience Manager
- Campaign and Target
- Campaign and Analytics
- Campaign and Audience Manager or People core service
- Campaign and Analytics for Mobile
- Campaign and Triggers
- Campaign and Microsoft Dynamics 365
- Campaign and Adobe Experience Platform
- Managing processes and data
- Get started with data and processes management
- Workflow general operation
- Executing a workflow
- Calling a workflow with external parameters
- Targeting activities
- Execution activities
- Channel activities
- Data management activities
- Filtering data
- Importing and exporting data
- Use cases
- About workflow use cases
- Deliveries
- Creating deliveries with a complement
- Creating deliveries on profiles’ creation date
- Creating a weekly delivery
- Creating a cross-channel delivery
- Identifying duplicates before a delivery
- Birthday delivery
- Coupling email and direct mail deliveries
- Sending an email with enriched fields
- Personalizing an email with additional data
- Sending a recurring push notification
- Segmentation and targeting
- Data management
- Reconcile a File audience with the database
- Deduplicating the data from an imported file
- Enriching profile data with data contained in a file
- External signal activity and data import
- Updating the database with external data
- Updating data based on an automatic file download
- Data reconciliation using relations
- Data update using reconciliation
- Exporting profiles in an external file
- Updating multiple subscription statuses from a file
- Subscribing profiles from a file to a specific service
- Developing
- Administrating
- Get started with Campaign Standard administration
- Monitoring guidelines
- Audit Trail
- Configuration guidelines
- Users and security
- Configuring channels
- Configuring mobile channels
- Implementing Push tracking
- Adding images and videos iOS
- Understanding push notifications payload structure
- Implementing local notification tracking
- Tags in Adobe Experience Platform synchronization FAQ
- Experience Platform SDK integration FAQ
- Configuring tag rules to support Adobe Campaign Standard use cases
- Mobile use cases supported in Adobe Campaign Standard
- How to migrate your mobile application from SDK v4 to Adobe Experience Platform SDK
- Configuring SMS channel
- Application settings
- Working with APIs
- Get started with Campaign Standard APIs
- About Campaign Standard APIs
- Global concepts
- Interacting with custom resources
- Managing profiles
- Managing services and subscriptions
- Interacting with marketing history
- Privacy management
- Managing transactional messages
- Managing workflows
- Managing organizational units
- Managing geographical units
- Troubleshooting
- Campaign Control Panel
Get started with dynamic reports
Dynamic Reporting provides fully customizable and real-time reports. It adds access to profile data, enabling demographic analysis by profile dimensions such as gender, city and age in addition to functional email campaign data like opens and clicks. With the drag-and-drop interface, you can explore data, determine how your email campaigns performed against your most important customer segments and measure their impact on recipients.
Only users with administration rights or with organizational units set to All can create or save a new report. For more on this, refer to this section.
Accessing dynamic reports
Reports can be accessed:
-
From the home page by selecting Reports tab in the top bar or the Reports card to access reports for all deliveries.
-
In each program, campaign, and message, from the Reports button by clicking Dynamic Reports to only view the reports specific to the delivery.
Certain reports cannot be available immediately after a delivery, depending on the time it takes to collect and process information.
Dynamic reports are divided into two categories:
- Templates, which can be modified by copying them using the Save as option (Project > Save As…) in the template.
- Custom reports (identified in blue), which can be directly created by clicking the Create New Project button on the Reports home page.
Data are filtered depending of your organizational units.
Dynamic reporting usage agreement
The Dynamic reporting usage agreement’s purpose is to function as a pop-up consent for data processing. By default, the agreement is only visible and can only be accepted or declined by users assigned with administration rights.
Three options are available:
- Ask me later: By clicking Ask me later, the window will stop showing for 24 hours. Until you accept or decline the agreement, the profile dimensions will not appear in your reports and your customers’ Personal identification information will not be collected or sent.
- Accept: By accepting this agreement, you authorize Adobe Campaign to collect your customers’ Personal identification information and to transfer them to the reporting or data center.
- Decline: By declining the agreement, the profile dimensions will not appear in your reports and your customers’ Personal identification information will not be collected or sent. Note that in this case externalID will still be collected and used to identify end-users.
The table below displays what happens after accepting with this agreement depending on your region.
| Dynamic reporting | Microsoft Dynamics 365 connector | |
|---|---|---|
| Americas & APAC (Asia Pacific) | Feature available. All out-of-the-box (i.e. city, country/region, state, gender and segments on the age basis) & custom profiles information pushed into the US reporting center. For more information on profile dimensions, refer to this page |
Feature available. All out-of-the-box & custom profiles fields and Adobe Campaign Standard event fields are processed in the US data center. |
| EMEA (Europe Middle East & Africa) | Feature available. All out-of-the-box (i.e. city, country/region, state, gender and segments on the age basis) & custom profiles information pushed into the EMEA reporting center. For more information on profile dimensions, refer to this page |
Feature available. All out-of-the-box & custom profiles fields and Adobe Campaign Standard event fields processed in the EMEA data center. Control data which contains Adobe I/O registration data and IDs of customer end-user events sent and stored in the US data center. |
The table below displays what happens after declining this agreement depending on your region. Note that even if you decline this agreement, reporting on deliveries and Microsoft Dynamics 365 integration will still be available.
| Region | Dynamic reporting | Microsoft Dynamics 365 connector |
|---|---|---|
| Americas & APAC (Asia Pacific) | Feature available. No out-of-the-box & custom profiles information pushed into the US reporting center with the exception of ExternalID. |
Feature available. No out-of-the-box or custom profile fields sent to the US data center with the exception of External ID and Recipient ID. All Adobe Campaign Standard event fields processed in the US data center with the exception of mirror page ID. For more information on Microsoft Dynamics 365 integration, refer to this page. |
| EMEA (Europe Middle East & Africa) | Feature available. No out-of-the-box & custom profiles information pushed into the EMEA reporting center with the exception of ExternalID. |
Feature available. No out-of-the-box or custom profile fields sent to the EMEA data center with the exception of External ID and Recipient ID. All Adobe Campaign Standard event fields processed in the EMEA data center with the exception of mirror page ID. Control data which contains Adobe I/O registration data and IDs of customer end-user events sent and stored in the US data center. For more information on Microsoft Dynamics 365 integration, refer to this page. |
This choice is not final, you can always change it by selecting Enable PII data to be transferred to US region to use reporting on Profile data in Administration > Application Settings > Options.
The value can be changed at any time. The value 1 corresponds to Ask me later, 2 Decline and 3 Accept.
Resources
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