The Email Designer provides four ways to create emails.
You can create an email starting fresh in the Email Designer:
You can create an email from a blank canvas by easily adding structure and content components and personalize their content to send a delivery quickly. You can also fully manage style elements. For more information, get started quickly or see the complete documentation.
You can create an email from an out-of-the-box template by selecting a template and building your new email content from here. Learn more
You can also create an email with existing content:
|Without content||With content|
|Creating an email from scratch||Converting an existing HTML content|
|Building content from an out-of-the-box template||Importing an existing HTML|
In both creation strategy, it is crucial to fill in the subject line before sending your email. Learn how to Add a subject line.
You can create an email easily, add components and personalize their content to send a delivery quickly. You can adapt the styling options to your content if needed. For more on managing style settings and inline attributes, see Editing email styles.
Subject lines are mandatory when sending an email. For more information, see Defining the subject line of an email.
Structure components will define the layout of your email. For more information, see Defining the structure of an email.
In Structure components, drag and drop components for the layout you want to use.
You can select different content layouts that will add up in your email.
You can add several content components to your email such as image, text and buttons. For more information, see Content components.
Text with personalization
If you are familiar with HTML, you can copy-paste the HTML code from the original footer using the Html content component. For more on this, see About content components.
You can adjust your email styling, for example by changing the padding of a component. For more on managing style settings and inline attributes, see Editing email styles.
You can now save and send your email.
You can build an email from out-of-the-box templates such as customer welcome messages, newsletters and reengagement emails and personalize them.
If you want to build a framework of modular templates and fragments that can be combined to reuse in multiple emails, you should consider converting your email HTML into an Email Designer template.
This use case offers a quick way to convert HTML email into Email Designer components. For more on this topic, see Converting HTML content.
This section is for users who are familiar with HTML code.
Like the compatibility mode, a HTML component is editable with limited options: you can only perform in-place edition.
When you upload a content, it must contain specific tagging to be fully compliant and editable with the WYSIWYG editor of the Email Designer.
For more on converting an existing email into an Email Designer-compatible email, see this section.