Event Forwarding blueprint

Last update: 2023-02-06
  • Created for:
  • Developer

The Event Forwarding Blueprint shows how data collected with Adobe Experience Platform Web and Mobile SDKs can be forwarded from Experience Platform Edge Network to a desired destination. You can forward all raw data collected from the SDKs or specific data based on events and rules as configured in tag properties (formerly Launch).

Use cases

  • Collect data from web or mobile using a single collection tag, lightening code weight on client browsers and apps. Propagate the collected data to various endpoints for a single source of data collection.
  • Forward collected data to partner applications or data storage locations for building insights and applications against the collected data.


  • Adobe Experience Platform Data Collection


Reference Architecture for Enterprise Data Collection

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