Trend Analysis and Volume Analysis Reports

These reports return data on impressions, click-through rates, and conversions for broad range of advertising dimensions. Compare trends and volume for your selected metrics to get a better picture of how your campaign performs over time.

Sample Trend Analysis Report

The Trend Analysis report returns data in a line graph for a 14-day interval only. In this example, the report shows impression, click-through, and conversion trends for a set of mapped segments.

Sample Volume Analysis Report

The Volume Analysis report returns data in a bar graph for your selected date range. In this example, the report shows impression, click-through, and conversions by volume for a set of mapped segments.

NOTE

7-day and 30-day look-back periods are only available for Sunday Date Through dates.

TIP

For information about mapped and unmapped segments, see the Segment Performance Report documentation.

On this page

Adobe Summit Banner

A virtual event April 27-28.

Expand your skills and get inspired.

Register for free
Adobe Summit Banner

A virtual event April 27-28.

Expand your skills and get inspired.

Register for free
Adobe Maker Awards Banner

Time to shine!

Apply now for the 2021 Adobe Experience Maker Awards.

Apply now
Adobe Maker Awards Banner

Time to shine!

Apply now for the 2021 Adobe Experience Maker Awards.

Apply now