As you report your second and third-party data usage in the Audience Marketplace, you might have enough entries to make that you don’t want to do it by hand. In this video, learn how to use the data usage reporting bulk upload tool. This tool lets you easily report your data usage, even if you have many items to update.
In addition to having this bulk upload tool to simplify and save time reporting your data usage, customers purchasing second-party or third-party data from Audience Marketplace benefit from an improved cost attribution policy. This new policy attributes costs to data providers based on the unique user counts of traits in a rules-based segment, resulting in more transparency and equitable usage billing.
More details on the billing algorithm can be found in Cost Attribution for CPM Data Feeds in product documentation.
For more information about reporting CPM usage, see How to Report CPM Usage in product documentation.