Page variables

Page variables determine the values for dimensions and metrics in reporting.

The following list are variables frequently used in implementations:

  • pageName: The name of the page.
  • campaign: Set this variable to a query string parameter for campaign tracking.
  • events: Populate metrics for use in reporting.
  • products: If you have an eCommerce site, set this variable when a visitor views or purchases a product.

On this page

Adobe Maker Awards Banner

Time to shine!

Apply now for the 2021 Adobe Experience Maker Awards.

Apply now
Adobe Maker Awards Banner

Time to shine!

Apply now for the 2021 Adobe Experience Maker Awards.

Apply now