A supply-side platform (SSP) is an advertising technology platform used to help digital media owners and publishers sell digital ads in automated auctions. Digital media owners and publishers use SSPs to coordinate, manage, and monetize the supply and distribution of their ad inventory. Advertising DSP is integrated with all leading SSPs, allowing advertisers to easily access high-quality inventory for their advertising needs.
All SSP partnerships are subject to change. This list reflects the current partnerships.
SSP Listed | Company | Seat ID | Programmatic Guaranteed Support | Region | Supported Currency | Video Desktop | Video Mobile | Video CTV | Display Desktop | Display Mobile | Native Display | Audio Desktop & Mobile |
---|---|---|---|---|---|---|---|---|---|---|---|---|
Adap.tv | Verizon Media Group | TubeMogul or Adobe Advertising | No | Global | USD | X | X | X | ||||
AdColony (previously Opera) | Digital Turbine | TubeMogul | No | Global | USD | x | x | x | ||||
AdsWizz | Sirius XM Pandora | Adobe Advertising | Yes | Global | USD, EUR, GBP | x | ||||||
Ambient Digital | n/a | TubeMogul | Yes | SEA | USD | x | x | x | ||||
AppNexus | Xandr | Video Seat ID: 9094 Display Seat ID: 3939 |
No | Global | USD | x | x | x | x | x | ||
DailyMotion | n/a | TubeMogul or Adobe Advertising | No | US + EMEA | USD, EUR | x | x | x | ||||
DistrictM | Adobe | No | US/CA | USD | x | x | ||||||
EMX Digital | Adobe Advertising | No | US/CA | USD | x | x | x | |||||
Equativ (formerly SmartAdServer) | TubeMogul or Adobe Advertising | No | Global | USD, EUR | x | x | x | x | ||||
FreeWheel (formerly StickyAds) | Comcast | TubeMogul or Adobe Advertising | Yes | Global | USD, EUR, AUD, GBP | x | x | x | ||||
Fyber/Inneractive | TubeMogul | No | Global | USD | x | x | ||||||
Google AdX (now Google Authorized Buyers) | Adobe NA - 44912714 Adobe EU - 94893418 Adobe APAC - 89185975 |
Yes | Global | USD, BRL | x | x | x | x | x | x | ||
GumGum | Adobe Advertising | No | US/CA | USD | x | x | x | x | ||||
Index | Index | Adobe Display Adobe Video |
No | Global | USD | x | x | x | x | x | ||
Magnite CTV | Magnite (formerly Telaria and Tremor) | TubeMogul or Adobe Advertising | Yes | Global | AUD, USD | x | x | x | ||||
Magnite DV+ | Magnite (formerly Telaria and Tremor) | TubeMogul or Adobe Advertising | Yes | Global | USD | x | x | x | x | x | x | |
MoPub | TubeMogul | No | Global | USD | x | |||||||
OpenX | OpenX | TubeMogul or Adobe Advertising | Yes | Global | USD | x | x | x | ||||
PubMatic New ortb2.2 | Pubmatic | TubeMogul or Adobe Advertising | No | Global | USD | x | x | x | x | x | ||
ShareThrough | TubeMogul or Adobe Advertising | No | Global | USD | x | x | x | x | x | |||
SmartClip | Adobe Advertising | No | EMEA | All Currencies | x | x | x | x | x | |||
SmartStream | Adobe Advertising | No | EMEA | EUR, USD | x | x | ||||||
Sortable | Adobe Advertising | No | CA | USD | x | x | ||||||
Soundcast | Adobe Advertising | Yes | Global | EUR, USD | x | |||||||
SpotX | Magnite (formerly Telaria and Tremor) | TubeMogul or Adobe Advertising | Yes | Global | USD | x | x | x | ||||
Stroer | Adobe Advertising | No | EMEA | USD | x | x | x | x | ||||
Taboola | Adobe Advertising | No | US/CA | USD | x | x | ||||||
Teads | TubeMogul or Adobe Advertising | No | Outstream Video = Global Display = NA + EMEA |
USD | x | x | x | x | ||||
TripleLift | TubeMogul or Adobe Advertising | No | Global | USD | x | |||||||
TripleLift Display & Outstream | TubeMogul or Adobe Advertising | No | Global | USD | x | x | x | x | ||||
Triton | Adobe Advertising | Yes | Global | USD | x | |||||||
Unruly | Tremor | Adobe Advertising | No | US + EMEA | USD | x | x | |||||
Yahoo | Verizon Media Group | TubeMogul or Adobe Advertising | No | Global | USD | x | x |