Guida introduttiva di Adobe Campaign Standard per utenti aziendali
Se non conosci Adobe Campaign Standard o vuoi assicurarti di imparare le nozioni di base per trarne valore, inizia da qui.
Introduzione ad Adobe Campaign Standard
Questo video offre un’introduzione dettagliata ad Adobe Campaign Standard.
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Esplorare gerarchia e attività di marketing
Scopri la gerarchia di programmi e campagne, e come creare un programma di marketing e una campagna di marketing all’interno di un programma.
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Introduzione all’interfaccia utente
Il video offre una panoramica dell’interfaccia utente di Adobe Campaign Standard, delle funzioni chiave e delle funzionalità di base.
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Creare un flusso di lavoro
Scopri come creare e modificare un flusso di lavoro.
0
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Creazione di profili e pubblico: panoramica
Scopri come accedere ai profili esistenti e come creare profili e tipi di pubblico.
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Importare profili con un flusso di lavoro
Scopri come importare i dati del profilo utilizzando un flusso di lavoro.
0
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Creare un profilo di test
Scopri come eseguire il targeting dei destinatari che non corrispondono ai criteri di targeting definiti per rilevare eventuali utilizzi fraudolenti del database dei destinatari o per assicurarti che le e-mail arrivino nelle caselle in entrata.
0
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Creare una consegna e-mail
Scopri come creare una consegna e-mail dalla home page.
0
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Inviare un test, preparare e spedire un messaggio e-mail
Scopri come inviare un’e-mail di test, preparare e quindi inviare la consegna e-mail.
0
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Rivedere una consegna tramite e-mail e rapporti
Scopri come rivedere una consegna e-mail personalizzata ed esplorare diversi rapporti disponibili in Adobe Campaign Standard.
240
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Test A/B
Scopri come configurare e inviare un test A/B per testare la riga dell’oggetto di un’e-mail.
296
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Profile Substitution: verifica dei messaggi e-mail tramite profili di destinazione
Scopri come verificare i messaggi e-mail mediante la funzione di sostituzione del profilo.
357
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Creare una consegna SMS
Scopri come creare una consegna SMS.
0
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Creare una notifica push
Scopri come creare una notifica push.
503
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Eseguire il targeting degli utenti in base al loro profilo Campaign
Scopri come eseguire il targeting degli utenti noti delle app mobili con messaggi personalizzati con gli attributi del profilo di gestione delle relazioni con i clienti.
0
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Trasmettere un messaggio in-app
Scopri come configurare e utilizzare il modello di trasmissione per eseguire il targeting per tutti gli utenti della tua app mobile.
0
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Creare e inviare e-mail tramite un flusso di lavoro
Scopri come creare e inviare e-mail tramite un flusso di lavoro.
293
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Creare una direct mailing
Scopri come creare una direct mailing.
0
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Gestire servizi e iscrizioni
Scopri come creare un servizio e gestire gli abbonamenti.
0
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Creare una consegna in-app all’interno di un flusso di lavoro
Scopri come utilizzare l’attività di consegna in-app per automatizzare l’invio di un messaggio in-app a un pubblico target calcolato in un flusso di lavoro.
370
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Esplorazione dei rapporti
Comprendi i diversi rapporti disponibili come predefiniti per una consegna e-mail.
363
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Creare un rapporto dinamico
Scopri come creare un rapporto.
0
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Generare rapporti sulla consegna in-app
Scopri come presentare all’utente messaggi in-app contestualmente rilevanti in risposta al comportamento in tempo reale di un cliente all’interno dell’app mobile.
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