Implementare e misurare la ricerca interna del sito

Scopri come tenere traccia delle ricerche interne al sito. Scopri cosa cercano gli utenti e come ottimizzare il tuo sito. Questa playlist riguarda la definizione, l’implementazione e la misurazione della ricerca interna.

https://video.tv.adobe.com/v/3413451?learn=on

Definizione dei requisiti di business interni per la ricerca del sito

Quando decidi di tenere traccia della ricerca interna sul tuo sito, è importante decidere innanzitutto quali aspetti della ricerca monitorare e quali azioni possono essere intraprese dall’analisi dei risultati. Questo video illustra come documentare i requisiti di business.

536

https://video.tv.adobe.com/vc/3413451/ita.json

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https://video.tv.adobe.com/v/3413582?learn=on

Implementare le variabili di ricerca interna utilizzando AppMeasurement

In questo video, scopri i passaggi necessari per implementare variabili di ricerca interne del sito per Adobe Analytics utilizzando Experience Platform Launch, per termine di ricerca, numero di risultati, ecc.

632

https://video.tv.adobe.com/vc/3413582/ita.json

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https://video.tv.adobe.com/v/3413458?learn=on

Implementare le variabili di ricerca interna tramite Web SDK

Scopri come utilizzare l’SDK per web per implementare le variabili Analytics per un caso di utilizzo del tracciamento dei termini di ricerca interno. Visualizza il flusso di dati dalla pagina a Experience Edge e quindi ad Adobe Analytics.

628

https://video.tv.adobe.com/vc/3413458/ita.json

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https://video.tv.adobe.com/v/3413465?learn=on

Mappare le variabili Web SDK in Adobe Analytics

Scopri come mappare le variabili di analisi dall’SDK per web ad Adobe Analytics utilizzando le Regole di elaborazione.

501

https://video.tv.adobe.com/vc/3413465/ita.json

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https://video.tv.adobe.com/v/3413472?learn=on

Configurare i rapporti sulla ricerca interna al sito

Crea e configura tabelle a forma libera in Analysis Workspace per analizzare la funzionalità di ricerca interna nel tuo sito.

398

https://video.tv.adobe.com/vc/3413472/ita.json

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