Prise en main de la plateforme de données clients en temps réel, version B2B pour les marketeurs
Découvrez comment unifier des profils de personne et de compte pour obtenir une vue complète de chaque client grâce à Real-time Customer Data Platform, édition B2B.
Présentation de Real-Time Customer Data Platform, version B2B
Découvrez comment les spécialistes du marketing B2B peuvent unifier les personnes et les profils de compte entre les systèmes et obtenir une compréhension complète de leurs clients.
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Création de schémas pour B2B
Découvrez comment créer des schémas pour vos données d’entreprise avec Real-Time Customer Data Platform, Édition B2B.
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Ingestion de données à partir de Marketo Engage
Découvrez comment ingérer des données à partir de Marketo Engage à l’aide du connecteur source à l’aide des workflows standard et de modèle.
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Affichage des profils de compte
Découvrez comment afficher les profils de compte dans Real-Time CDP B2B Edition.
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Créer et activer des audiences de compte pour B2B et B2P
Découvrez les fonctionnalités de Account-Based Marketing dans les B2B et B2P éditions de Real-Time Customer Data Platform, notamment la création et l’activation d’audiences de compte.
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Configuration de la destination Marketo
Découvrez comment configurer la destination Marketo dans Adobe Experience Platform afin d’activer les segments Platform sur votre instance de Marketo Engage.
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Orchestration des campagnes avec Marketo Engage et Real-Time Customer Data Platform, version B2B
Découvrez comment orchestrer des campagnes avec Marketo Engage et Real-Time Customer Data Platform (CDP), édition B2B.
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