Creación de filtros y visualizaciones multicanal en Customer Journey Analytics

Descubra cómo los filtros pueden ayudarle a identificar subconjuntos de usuarios en función de atributos y eventos. A continuación, aplique estos filtros a las visualizaciones multicanal que incluyen datos combinados de varios canales, como en línea, centro de llamadas y en tienda.

https://video.tv.adobe.com/v/36017?learn=on

Información general sobre los segmentos

Obtenga información acerca de los componentes clave del Generador de segmentos en Customer Journey Analytics.

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https://video.tv.adobe.com/v/3411835?learn=on

Creación de un segmento rápido

Cree segmentos rápidos directamente en sus proyectos de Customer Journey Analytics y evite la complejidad del Generador de segmentos completo. Esta función le ofrece una forma cómoda de segmentar los datos de componentes en función de criterios sencillos y ver los resultados inmediatamente.

238

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https://video.tv.adobe.com/v/35887?learn=on

Creación de segmentos multicanal en Customer Journey Analytics

Aprenda a crear segmentos en Adobe Customer Journey Analytics que utilicen más de una fuente de datos y un canal únicos. Además, descubra cómo se pueden combinar segmentos en visualizaciones.

386

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https://video.tv.adobe.com/v/3449065?learn=on

Uso de segmentos como dimensiones en proyectos de Analysis Workspace

Aprenda a comparar y visualizar segmentos cuando se utilizan como dimensiones en proyectos de Analysis Workspace.

329

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https://video.tv.adobe.com/v/33863?learn=on

Creación de visualizaciones multicanal en Customer Journey Analytics

Descubra cómo Customer Journey Analytics permite crear visualizaciones que incluyen datos de varios conjuntos de datos en diferentes canales, incluida la combinación de datos por visitante.

246

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https://video.tv.adobe.com/v/33864?learn=on

Atribución en canales múltiples en Customer Journey Analytics

En este vídeo, se muestra cómo puede utilizar las visualizaciones para mostrar la atribución (dar crédito) a través de los canales en Customer Journey Analytics de Adobe.

246

https://video.tv.adobe.com/vc/33864/spa.json

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