Adobe Create Personalized Journeys and Campaigns Using Adobe Journey Optimizer Cohort, updated based on learner feedback and insights from previous cohorts. It is designed as a standalone learning experience and is not a Level2 or advanced course. Learners can enroll directly without completing the original cohort.”

Time commitment expectations: This is a live, four-week cohort experience with multiple scheduled live sessions. Before enrolling:

  • Review all session dates and confirm that you can attend each scheduled live session.
  • Plan for up to 2 hours per week of self-paced learning and capstone work. Time will also be provided during select live sessions to collaborate on the capstone with your group.

In this cohort, you’ll learn how to:

  • Create audiences using customer attributes, events, and audience composition techniques.
  • Build cross-channel campaigns across email, push, and in-app channels with personalized content and reusable fragments.
  • Create customer engagement components such as subscription lists, landing pages, forms, and content templates.
  • Build and orchestrate customer journeys with entry conditions, actions, conditional content, and advanced journey activities.
  • Apply journey and frequency capping and suppression controls to govern customer interactions.

{ssgsessionsSessionsHeading}

  • {northamer}
  • {northamer}

  • 2026-11-02T06:59:59.000Z - 2026-12-05T07:59:59.000Z

  • Jannika Kampschuur

    Macie De Stefano

    Jamie Jażdżewski

    PLS Instructor

  • 2026-10-30T06:59:59.000Z

  • learningProgram:173319_244906

  • 50

{ssgtabsPrerequisitesHeading}

{ssgtabsSkillsHeading}

  • General

{ssgtabsTagsHeading}

  • JOURNEY OPTIMIZER
  • AJO
  • cohort
  • Self Paced
ordered

Adobe Journey Optimizer Cohort | Fall 2026 Refresh Pilot Introduction

  • others
  • Welcome to Adobe Journey Optimizer Cohort | Fall 2026 Refresh Pilot
  • {onDemandLabel}
  • course:17752447_18538166_22934317_0

Ignite: AJO Foundations and Audience Building

  • virtual-classroom
  • Week 1 Session 1: Adobe Journey Optimizer Cohort | Fall 2026 Refresh Pilot
  • {liveSessionLabel}
  • course:17570193_18355272_22934544_0
  • virtual-classroom
  • Week 1 Session 2: Adobe Journey Optimizer Cohort | Fall 2026 Refresh Pilot
  • {liveSessionLabel}
  • course:17570195_18355274_22878793_0

Craft: Content Management and Campaign Creation

  • virtual-classroom
  • Week 2 Session 1: Adobe Journey Optimizer Cohort | Fall 2026 Refresh Pilot
  • {liveSessionLabel}
  • course:17570196_18355275_22878795_0
  • virtual-classroom
  • Week 2 Session 2: Adobe Journey Optimizer Cohort | Fall 2026 Refresh Pilot
  • {liveSessionLabel}
  • course:17570197_18355277_22878797_0

Connect: Customer Engagement and Journey Design

  • virtual-classroom
  • Week 3 Session 1: Adobe Journey Optimizer Cohort | Fall 2026 Refresh Pilot
  • {liveSessionLabel}
  • course:17570198_18355278_22878799_0
  • virtual-classroom
  • Week 3 Session 2: Adobe Journey Optimizer Cohort | Fall 2026 Refresh Pilot
  • {liveSessionLabel}
  • course:17570199_18355279_22878802_0

Final Ascent: Journey Orchestration, Governance & Reporting

  • virtual-classroom
  • Week 4 Session 1: Adobe Journey Optimizer Cohort | Fall 2026 Refresh Pilot
  • {liveSessionLabel}
  • course:17570200_18355281_22878804_0
  • virtual-classroom
  • Week 4 Session 2: Adobe Journey Optimizer Cohort | Fall 2026 Refresh Pilot
  • {liveSessionLabel}
  • course:17570201_18355282_22878806_0

Capstone Challenge

  • others
  • Capstone: Adobe Journey Optimizer Cohort
  • {onDemandLabel}
  • course:17752499_18538221_22934319_0

{ssgtabsClassInstructor}

  • PLS Instructor
  • PLS Instructor
  • Instructor, Adobe
  • Contact
  • Jannika Kampschuur
  • Jannika Kampschuur
  • Instructor, Adobe
  • Contact
  • Macie De Stefano
  • Macie De Stefano
  • Instructor, Adobe
  • Contact
  • Jamie Jażdżewski
  • Jamie Jażdżewski
  • Instructor, Adobe
  • Contact