Introduction to Adobe Journey Optimizer for marketers

This playlist provides a high-level introduction to Adobe Journey Optimizer, covering its key features and capabilities. You'll gain an understanding of the user interface, profiles and audiences, journey design, and the main outbound communication channels including email, SMS/MMS, and push notifications.

https://video.tv.adobe.com/v/333745?learn=on

Introduction to Adobe Journey Optimizer

Understand what Adobe Journey Optimizer is and how it has helped brands across industries boost ROI and overcome significant marketing challenges.

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https://video.tv.adobe.com/v/3424995?learn=on

Key capabilities and the user interface

Understand the Journey Optimizer's key capabilities and personas. Learn how to navigate the user interface.

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https://video.tv.adobe.com/vc/3424995/eng.json

https://video.tv.adobe.com/v/3432671?learn=on

Profiles and audiences- Overview

Learn about unified customer profiles and audiences in Journey Optimizer.

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https://video.tv.adobe.com/vc/3432671/eng.json

https://video.tv.adobe.com/v/3432672?learn=on

Journey Designer - Overview

This video gives you an overview over how to design and manage customer journeys using the Journey designer.

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https://video.tv.adobe.com/vc/3432672/eng.json

https://video.tv.adobe.com/v/3432675?learn=on

Email Channel - Overview

Understand how Journey Optimizer handles all email use cases with the comprehensive email creation, orchestration, and delivery capabilities.

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https://video.tv.adobe.com/vc/3432675/eng.json

https://video.tv.adobe.com/v/3432680?learn=on

SMS/MMS messages - Overview

Understand how to to create, schedule, and distribute SMS and MMS messages to reach your customers easily on the go.

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https://video.tv.adobe.com/vc/3432680/eng.json

https://video.tv.adobe.com/v/3432679?learn=on

Push notifications- Overview

Understand how to build push notifications, to engage mobile app users at any time with personalized targeted messages.

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https://video.tv.adobe.com/vc/3432679/eng.json