Introduction to Adobe Journey Optimizer for marketers
This playlist provides a high-level introduction to Adobe Journey Optimizer, covering its key features and capabilities. You'll gain an understanding of the user interface, profiles and audiences, journey design, and the main outbound communication channels including email, SMS/MMS, and push notifications.
Introduction to Adobe Journey Optimizer
Understand what Adobe Journey Optimizer is and how it has helped brands across industries boost ROI and overcome significant marketing challenges.
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Key capabilities and the user interface
Understand the Journey Optimizer's key capabilities and personas. Learn how to navigate the user interface.
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Profiles and audiences- Overview
Learn about unified customer profiles and audiences in Journey Optimizer.
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Journey Designer - Overview
This video gives you an overview over how to design and manage customer journeys using the Journey designer.
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Email Channel - Overview
Understand how Journey Optimizer handles all email use cases with the comprehensive email creation, orchestration, and delivery capabilities.
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SMS/MMS messages - Overview
Understand how to to create, schedule, and distribute SMS and MMS messages to reach your customers easily on the go.
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Push notifications- Overview
Understand how to build push notifications, to engage mobile app users at any time with personalized targeted messages.
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