Configure and Manage Data in Journey Optimizer for Data Engineers
Learn how to configure and manage data required for journey management in Journey Optimizer.
Journey Optimizer Overview
This video gives you a high level overview over the value Journey Optimizer (AJO) can deliver to the marketer.
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Introduction to Adobe Journey Optimizer
Understand what Adobe Journey Optimizer is and how it has helped brands across industries boost ROI and overcome significant marketing challenges.
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Key capabilities and the user interface
Understand the Journey Optimizer's key capabilities and personas. Learn how to navigate the user interface.
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Adobe Journey Optimizer Architecture
Understand the basic architecture of Adobe Journey Optimizer, the points of integration, and the relationship of Journey Optimizer with other Adobe applications.
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Set up data - Overview
Learn about real-time customer profile data and which steps are required to set up customer profile data for Journey Optimizer.
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Create schemas
Learn how to create schemas in Adobe Experience Platform using the XDM Individual Profile class and various field groups.
379
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Map identities
Learn how and when to label a schema field as an identity and how to create a namespace. Learn when to make an identity primary and how to ingest and verify identity data.
266
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Create datasets and ingest data
Learn how to create a dataset, map it to a schema, add data to it, and confirm that the data has been ingested.
301
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Configure source connectors
Learn about source connectors and how to configure them in Journey Optimizer.
308
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Configure data sources
Understand what a data source is and learn how to configure Experience Platform and external data sources.
386
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Create events
Learn how to configure an event, specify the streaming endpoint and the payload for an event.
670
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Create actions
Learn what an action is, how to use the Edit Profile and Jump action in Journey Optimizer, and how to configure a custom action.
232
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Create a test profile
Learn how to create a test profile.
137
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