Get Started with Adobe Campaign Standard for Business Users
If you are new to Adobe Campaign Standard or if you want to make sure you know the basics of getting to value, start here.
Introduction to Adobe Campaign Standard
This video gives you a high level introduction to Adobe Campaign Standard.
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Explore Hierarchy and Marketing Activities
Understand the hierarchy of programs and campaigns, how to create a marketing program, and how to create a marketing campaign within a program.
405
Get Started with the UI
This video gives you an overview over the Adobe Campaign Standard user interface and the key features and core functionality.
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Create a workflow
Learn how to create and edit a workflow.
177
Creating profiles and audiences - Overview
Learn how to navigate to existing profiles and how to create profiles and audiences.
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Import profiles with a workflow
Learn how to import profile data using a workflow.
256
Create a test profile
Learn how to target recipients who do not match the defined targeting criteria to detect any fraudulent use of your recipient database or to ensure that the emails arrive in the inboxes.
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Create an email delivery
Learn how to create an email delivery from the homepage.
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Send a test, prepare, and send an email
Learn how to send a test email, prepare, and then send the email delivery.
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Review an email delivery and reports
Learn how to review a personalized email delivery and explore different reports that are available in Adobe Campaign Standard.
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A/B testing
Learn how to configure and send an A/B test to test the subject line of an email.
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Profile Substitution - Test email messages using targeted profiles
Learn how you can test your email messages using the profile substitution feature.
357
Create an SMS delivery
Learn how to create an SMS delivery.
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Create a push notification
Learn how to create a push notification.
505
Target users based on their Campaign profile
Learn how to target known mobile app users with messages personalized with CRM profile attributes.
268
Broadcast an In-App message
Learn how to configure and use the broadcast template to target all users of your mobile app.
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Create and send emails via a workflow
Learn how to create and send emails via a workflow.
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Create a Direct Mail
Learn how to create a direct mail.
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Manage services and subscriptions
Learn how to create a service and manage subscriptions.
136
Create an In-App delivery within a workflow
Learn how to use the In-App delivery activity to automate sending an In-App message to a target audience calculated in a workflow.
370
Exploring Reports
Understand the different reports that are available out of the box for an email delivery.
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Create a Dynamic Report
Learn how to create a report.
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Report on your In-App delivery
Learn how to present the user with contextually relevant In-App messages in response to a customer's real-time behavior within the mobile application.
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