EventsMarketo EngageFoundations of Marketo Engage
https://video.tv.adobe.com/v/3491509/?learn=on&enablevpops

Session 2 of 2026: Deploy a Monthly Newsletter

https://video.tv.adobe.com/vc/3491509/eng.json

Ready to deploy your first email in Marketo?

Learn how to build, schedule, and measure a simple monthly newsletter in Adobe Marketo Engage. This session walks through common newsletter use cases, basic audience selection, email program setup, and safe email authoring practices. Attendees will leave with a working email program and a clear understanding of how to send and measure a newsletter with confidence.

Speakers

  • Andrew Dimmick - Marketing Operations Manager - Observepoint
  • Akande Davis - VP of Operations - GNW Consulting

Agenda

  • Newsletter use cases and send types
  • Audience selection basics (static vs. smart lists)
  • Email program structure and scheduling
  • Email authoring essentials and tokens (intro)
  • Pre-send checklist: approvals and QA
  • Measuring success (delivery, opens, clicks)
  • Homework and next steps
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At a glance

Product: Marketo Engage

Series: Foundations of Marketo Engage

Role: Admin,User

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