Grow Track: Building Strong Links for Your Content Supply Chain with Adobe Solutions
Tired of manual processes and disconnected tools slowing down your content operations? Learn how OneAmerica Financial established a robust content supply chain by leveraging Workfront, AEM, and Fusion. Starting with a solid foundation in Workfront, the team identified integration opportunities and eliminated manual work through Fusion automation. Discover how persistence and smart use of Adobe products led to a more consistent, efficient workflow—enabling future planning and continuous improvement.
Key Takeaways
- Implement and optimize Workfront for portfolio, project, and program management
- Integrate Workfront with AEM, including mapping metadata, schemas, and automating asset review and replacement
- Use Fusion automation to streamline asset expiration workflows, approvals, and compliance
Target audience
This session is for admins, leaders, and MarTech professionals seeking to build and automate a scalable content supply chain with Adobe tools.
At a glance
Series: The Skill Exchange
Role: User