Coworker Unlocked: Transforming CX Workflows with Adobe CX Enterprise Coworker

Coworker Unlocked Series: Meet the AI-powered teammate purpose built to help marketing and customer experience teams work smarter, move faster, and achieve better outcomes. In this biweekly series, we’ll explore how Adobe CX Enterprise Coworker helps organizations accelerate workflows, uncover insights, and automate work across customer experience domains including audiences, journeys, analytics, content, and more.

Adobe CX Enterprise Coworker is the agentic engine for customer experience workflow automation, designed to help teams move beyond isolated tasks to intelligent, goal-oriented workflows that span Adobe applications and connected systems. Built on deep enterprise context, domain intelligence, and long-term memory, Coworker helps organizations accelerate time-to-value, optimize workflows, and drive better business outcomes while keeping humans in control.

In this session, the Product team behind Adobe CX Enterprise Coworker explores:

  • How Coworker builds on the strong foundation of AI Assistant to transform the role of AI from a tool that assists with tasks to a teammate that helps drive outcomes across customer experience workflows
  • The underlying capabilities behind powering what Coworker can do - a UI guide to skills, plugins, and MCPs
  • Real-world use cases that demonstrate how organizations can put Coworker to work to uncover insights, create audiences, optimize journeys, and deliver customer experiences faster and more efficiently

Ask questions about this show’s content on the Experience League Community post.

At a glance

Product: Experience Platform

Series: Experience League LIVE