Accelerating outcomes with AEP, AJO, and CJA AI agents
Webinar Synopsis: AI-powered agents are revolutionizing how teams analyze data, build audiences, design journeys, and enhance customer experiences across Adobe Experience Platform (AEP), Adobe Journey Optimizer (AJO), and Customer Journey Analytics (CJA). In this 60-minute session, we dive deep into the AI agents available across these solutions, their functionalities, and their roles within customer experience workflows.
We will examine practical use cases in areas such as insights, audience management, journey orchestration, and activation. Additionally, we will showcase how these capabilities enable teams to work more efficiently, automate repetitive tasks, and make more informed decisions. The session will also cover methods to evaluate business value and establish simple benchmarks for measuring the impact of integrating AI agents into workflows.
Key Takeaways
- Understand the AI agents available across AEP, AJO, and CJA.
- Learn how agents streamline workflows and enhance decision-making.
- Explore valuable use cases in data analysis, journey creation, and activation.
- Gain insights on trial access and next steps for adoption.
- Discover methods to measure value and set benchmarks for success.
Recommended Target Audience
- AEP practitioners and platform owners.
- Adobe Journey Optimizer users and journey managers.
- Customer Journey Analytics users, analysts, and insights teams.
- Marketing operations and lifecycle marketing teams.
- Audience managers and activation teams.
- CX and personalization leaders.
At a glance
Product: Customer Journey Analytics
Series: Adobe Customer Success Webinars
Role: User