Buyer Attribution Touchpoint
The Buyer Attribution Touchpoint is a Marketo Measure custom entity to encapsulate the marketing’s influence on Opportunities.
Buyer Attribution Touchpoint Relationships
This diagram is a high-level visualization of the relationships between the Dynamics Stock entities and the Buyer Attribution Touchpoint.
Buyer Attribution Touchpoints
Marketo Measure AB Tests
Marketo Measure Events
Marketo Measure History
Dynamics Standard Entities
This list provides the Dynamics Standard Entities that Marketo Measure interacts with, and the custom fields that we add to these entities.
Lead
Contact
Account
Opportunity
Campaign
Campaign “Create” permissions are also required, in addition to the read/write permissions below.
Campaign Response
List
ListMember
Phone Call
[] = V1 legacy customers only
Marketo Measure
- Overview
- Introduction to Marketo Measure
- Marketo Measure Tracking
- Configuration and Setup
- Channel Tracking and Setup
- API Connections
- Marketing Spend
- Advanced Marketo Measure Features
- Marketo Measure Discover UI
- Marketo Measure and Adobe
- Marketo Measure and Dynamics
- Marketo Measure and Marketo
- Marketo Measure Salesforce Reporting
- Marketo Measure Data Warehouse
- BI Report Templates
- Security and Compliance
- Marketo Measure Ultimate
- Miscellaneous
- Release Notes
Marketo Migration to the Adobe Admin Console - (Pre-Migration)
Experience Cloud Tech Sessions
Tuesday, Mar 4, 6:00 PM UTC
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Tuesday, Mar 11, 4:00 PM UTC
Migrated Marketo to the Adobe Admin Console? Join our webinar to master key features, best practices, and troubleshooting tips. Learn how to manage users,, settings, and more. register now!
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