Lead object

Last update: September 22, 2023

CREATED FOR:

  • Beginner
  • User

Watch a breakdown of the relationship between the lead object and the Marketo Measure Touchpoint object.

Transcript
Bizible relates to the lead object via the Bizible touchpoint object. This object has information related to the first touch and lead creation touchpoints, displayed in a related list. The marketing channel and sub-channel, the name of the campaign are just some of the details available.
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