Get Visitor Data

Last update: July 21, 2026

CREATED FOR:

Admin

Use this method to get visitor identification data in real time.

You must be a Web Personalization customer and have the RTP tag deployed on your site before using the User Context API.
RTP does not support Account Based Marketing named account lists. ABM lists and code only pertain to the uploaded account lists (CSV files) managed within RTP.

If an error occurs, the response JSON includes an error message. If the API returns a 500 code, contact support and provide the request that caused the error.

Parameter

Optional/Required

Type

Description

get

Required

String

Method action.

visitor

Required

String

Method name.

callback

Required

Function

Callback function to be triggered for each campaign returned.

Examples

The following example gets visitor identification data.

function callbackFunction() {
    console.log('RTP is awesome!');
}
rtp('get', 'visitor', callbackFunction);

Response with Segment Match:

The following response includes matchedSegments because the visitor matched real-time segments before the Get Visitor Data API call.

{
    "status": 200,
    "results": {
        "matchedSegments": [
            {
                "name": "first click",
                "id": 177
            }
        ],
        "abm": [
            {
                "code": 4,
                "name": "abm_saleforce_customers"
            },
            {
                "code": 5,
                "name": "abm_top_customers"
            }
        ],
        "org": "Marketo",
        "location": {
            "country": "United States",
            "city": "San Mateo",
            "state": "CA"
        },
        "industries": [
            "Software & Internet"
        ],
        "isp": false
    }
}

Response without Segment Match:

The following response does not include matchedSegments because the visitor did not match any real-time segments before the Get Visitor Data API call.

{
    "status": 200,
    "results": {
        "abm": [
            {
                "code": 4,
                "name": "abm_saleforce_customers"
            },
            {
                "code": 5,
                "name": "abm_top_customers"
            }
        ],
        "org": "Marketo",
        "location": {
            "country": "United States",
            "city": "San Mateo",
            "state": "CA"
        },
        "industries": [
            "Software & Internet"
        ],
        "isp": false
    }
}

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