Add a preheader preheader

A preheader is a short summary text that follows the subject line when viewing an email from your email client.

In many cases, it provides a short summary of the email, and is typically one sentence long.

Preheaders are not supported by all email clients. When not supported, the preheader does not display.

To define the email preheader, follow the steps below:

  1. From the Email Designer, add at least a Structure components to start designing your email.

  2. Click the Navigation tree icon from the left pane and select Body.

  3. From the Settings tab, click the personalization icon next to the Preheader field to add content.

  4. From the Edit Personalization window, you can add Content block, Dynamic content or Personalization fields.

  5. Click Validate to check your personalization syntax.

  6. Click Save.

Your preheader is now configured for your email.