Sites Optimizer trial

Last update: October 9, 2026

Get started with Sites Optimizer using this trial for existing AEM Sites customers (Edge Delivery Services, Cloud Services and Managed Services). Your domain data is already pre-onboarded, so you can begin optimizing right away. The video below walks you through the trial experience and shows you how to get started.

IMPORTANT

Before you start, make sure your site meets these requirements:

It is built on AEM Sites (Edge Delivery Services, Cloud Service, or Managed Services).
It is a production site, not a development, QA, staging, author, or preview environment.
It is publicly accessible and not behind a login.
It uses AEM Sites frontend delivery. Headless delivery is not currently supported.

https://video.tv.adobe.com/v/3483253/?learn=on&enablevpops

TIP

Contact siteoptimizer-now@adobe.com with any questions or requests.

Start your trial now!

Follow these steps to get started with your trial:

Log in using your AEM Sites IMS org ID to www.sitesoptimizer.live.
View key metrics such as page views, load time, and engagement rate, along with your top optimization opportunities prioritized by impact.
Explore the three available opportunity types: broken backlinks, Core Web Vitals, and missing alt text.
For each opportunity, review up to three identified issues. Use AI-generated suggestions and deploy optimizations directly into your AEM environment when ready.
Unlock more opportunities by upgrading to the full license at any time.

What is available in the trial

The following is included in the trial:

Three opportunity types: broken backlinks, Core Web Vitals and missing alt text.
Up to three issues per opportunity each month.
Full workflow per issue: auto-identify, auto-suggest and auto-optimize.
- Auto-identify — Detects issues across your site using multiple data sources.
- Auto-suggest — Provides prescriptive, AI-generated recommendations for each issue.
- Auto-optimize — After approval, deploy fixes directly into your authoring environment. Updates follow your existing workflows, allowing your team to review and publish through AEM.

Allow Sites Optimizer to access your site

Sites Optimizer scans your site to identify optimization opportunities. If your site sits behind a firewall, content delivery network (CDN), or other security configuration that blocks unrecognized clients, the scanner can’t reach your pages. When this happens, onboarding shows an Action required message that Sites Optimizer can’t access your website, and scanning is paused until you allow access.

Onboarding dialog stating that Sites Optimizer cannot access the website, listing the User-Agent and scanner IP addresses to allowlist, each with a Copy button, and a Refresh button to recheck access {align="center"}

To let the scanner through, allowlist both of the following in your firewall, hosting provider, or security configuration. For AEM Cloud Service sites, add an allow rule for the scanner to your CDN traffic filter rules in Cloud Manager, which can match on both the User-Agent and IP address. If you restrict access using Cloud Manager IP allow lists, add the scanner’s IP addresses to the applied allow list as well.

User-Agent — The scanner identifies itself with a User-Agent that contains the token Spacecat/1.0. Allowlist this token, ideally as a “contains” match, so it keeps working even if the full User-Agent string changes.
Scanner IP addresses — Allowlist the scanner’s outbound IP addresses.

The onboarding screen displays the exact User-Agent and IP addresses to allowlist, each with a Copy button, so you can copy the current values directly into your configuration.

After you allowlist the scanner, select Refresh on the onboarding screen. Once access is granted, scanning resumes automatically and surfaces your optimization opportunities.

NOTE

These IP addresses are used only to analyze your site. Allowlisting them does not grant any other access.

Enable auto-fix for Edge Delivery trial sites

Learn how trial customers enable the Deploy to author action for auto-fix suggestions on Edge Delivery Services (EDS) sites authored in Google Drive or SharePoint.

NOTE

This requirement applies only to trial organizations whose sites are authored in Google Drive or SharePoint. Paid customers, and sites authored in Crosswalk or Dark Alley, are not affected.

Trial customers must be part of the ASO-EDS-Autofix-Users IMS group. If the group doesn’t exist, your organization’s Admin can create it and add you.

Sign in to the Adobe Admin Console.
Select Users > User groups.
Select Add User Group.

For User group name, enter exactly:

code language-none
`ASO-EDS-Autofix-Users`

note important
IMPORTANT
The group name must match exactly, including capitalization. It is matched case-sensitively, so a different spelling or casing (for example, `ASO-EDS-Autofix-users`) does not work. Don’t rename the group after you create it.

Select Save.

{align="center"}
Open the new group and select Add users.
Enter the email address or username of each person who should be able to deploy auto-fixes, then select Save.

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If you’re a member of the group, the Deploy to author button is enabled. If you’re not yet a member, Deploy to author is disabled with a tooltip asking you to contact your administrator to add you to the group. After your Admin adds you to the group, sign out and sign back in to Sites Optimizer so your session picks up the new group membership.

Frequently asked questions

Read the following for answers to frequently asked questions about the AEM Sites Optimizer trial.

What is AEM Sites Optimizer?

AEM Sites Optimizer is an AI-first application that identifies issues across your website, provides prescriptive recommendations, and helps you fix them to increase traffic acquisition, engagement, and conversion.

Who can participate in this trial?

Existing AEM Sites customers (Edge Delivery Services, Cloud Services, and Managed Services).

How do I access the trial?

Go to www.sitesoptimizer.live and log in using your AEM Sites IMS org ID.

Does the trial cost anything?

No. This trial is available at no cost for existing AEM Sites customers.

Is there an expiration date?

No. The trial is not time-based. It is limited by usage through the number of opportunity types and issues available.

What happens after all issues are fixed?

Sites Optimizer continuously identifies issues impacting your performance. On the free trial, issues are only added monthly. Upgrade for continuous auditing and optimization.

How do I access more opportunities?

Use the upgrade or contact sales CTAs available through the product experience, or email siteoptimizer-now@adobe.com.

I'm in the ASO-EDS-Autofix-Users group, but Deploy to author is still disabled. What should I check?

Sign out and sign back in — group membership is read when you sign in. Also confirm the group name is spelled and capitalized exactly ASO-EDS-Autofix-Users, and that it was created in the same organization the site belongs to.

Does the ASO-EDS-Autofix-Users group requirement apply to all Edge Delivery Services sites?

No. It only applies to trial sites authored in Google Drive or SharePoint. Sites authored in Crosswalk or Dark Alley, and all paid sites, are not affected.

Sites Optimizer says it can't access my site. What should I do?

Your site is likely behind a firewall, CDN, or security configuration that blocks the scanner. Allowlist the scanner’s User-Agent (the Spacecat/1.0 token) and IP addresses in your security configuration, or, for AEM Cloud Service sites, in the Cloud Manager CDN allow lists. Then select Refresh. See Allow Sites Optimizer to access your site.