Basics of a Digital Signage Project basics-digital-signage

Before diving into AEM Screens implementation best practices, it is important to think of the project as a digital signage project, instead of a traditional software development.

This section provides recommendations on major key elements that are critical to an AEM Screens project implementation.

Key Elements in Digital Signage key-elements

The Key Elements in a digital signage project are:

Defining the key elements is essential before implementing a digital signage project:

  1. Hardware

    Hardware defines what hardware components are ideal for your digital signage project implementation:

    • Does the device have enough storage space to run all variations of the experiences offline?

    • Have you allowed for video cable type and length? And does the device support both the desired resolutions (HD, FullHD, 4K, and so on) and video codecs I am planning to deploy (h.264, h.265, and so on)

    • Usage of physical copper wire

    • Size of screens

    • Number of screens

      • orientation
      • aspect ratio
      • resolution preference
  2. Connectivity

    Connectivity emphasizes on the following questions:

    • Networked (cell or wi-fi) or standalone?

      • Must you allow for USB content updates?
      • Must you allow for usage of data collection?
  3. Installation

    Installation includes:

    • Displays: landscape or portrait

    • How is the screen mounted?

      • Portrait orientation versus landscape orientation
      • Full housing
      • Cover plate
    • Fixture support

    • Personnel: responsible for installing the equipment and connecting it to the network

    • How far away is the power source from the fixture?

    • How far away is the physical panel from the actual device?

  4. Content

    Content includes:

    • Single-zone or Multi-zone?

      • How many media assets are on the screen at the same time?
      • How many pages for interactive applications?
      • Define the UI Loop
      • Data Driven content?
    • Version Control

  5. Interactive

    Interactive includes:

    • Preferred touchscreen type?(resistive, capacitive, multi-touch)?

      • Button press
      • Gesture
    • Data triggering (I/O)?

      • Sending/Receiving serial commands (contact closure, PLC, and so on)
      • Incoming data goes on the screen (RSS) or triggers content
      • RFID/NFC/Bluetooth/iBeacon
      • External services (weather, traffic)
  6. Environment

    The environment emphasizes on:

    • Display location?

      • Inside vs. Outside
      • Out-of-reach or directly exposed
    • Special temp requirement?

    • Vandal proof?

    • High ambient light? Strong contrasts?

  7. Maintenance

    Maintenance emphasizes on:

    • Are installation guides and user guides required?
    • Are you configuring (programming) the device before shipment?
    • Must you capture each serial number for tracking purposes?
    • Are there any back-up power requirements (uninterrupted power supply)?
    • How are system updates deployed? And how are devices monitored remotely? Is an MDM solution required?
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