Agents at work: Creating and activating audiences and journeys

Modern marketing is moving at the speed of a prompt. In this live webinar, Adobe product teams will showcase how Adobe Experience Platform brings agentic AI to everyday workflows—so marketers can ideate, build, and activate faster with confidence.

See Audience Agent uncover audience insights and create ready-to-use audiences in minutes. Then, watch Journey Agent turn natural‑language prompts into multi‑step journeys from audience qualification to cross‑channel activation. You’ll see how agents within Real-Time CDP and Journey Optimizer reduce the friction of delivering customer experiences at scale for both business and technical users.

Register today!