Designing an Operating Model for Content Supply Chain Success
This session covers how to design an effective operating model for content supply chain success, focusing on team structure, governance, and process optimization. It provides practical guidance for building a Center of Excellence and demonstrates how to leverage technology and cross-functional collaboration to drive efficiency and value.
Key Takeaways
- Standardize and connect end-to-end workflows for greater efficiency.
- Build a centralized, searchable asset foundation as a single source of truth.
- Use AI and automation to scale content creation and personalization.
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