Create social posters with Firefly

Learn how to use Text to Image, powered by Adobe Firefly, in Adobe Express to create a promotion campaign for social media. This tutorial uses the new Adobe Express.

Transcript
Learn how you can use Adobe Firefly inside of Adobe Express. Adobe Firefly provides a powerful way to use generative AI to accelerate creativity. In this example, we’re working on a Twitter post to promote travel promotions in the Caribbean. Using text-to-image, you can dynamically generate images based on a prompt. We want an image that has scuba divers with orange fish, which will help compliment the yellow logo. When providing the prompt, you can also specify whether the image should be photo-realistic, a graphic, or a piece of art. You can also choose the style and stylistic look. Now let’s go ahead and generate the images. Here we can see that we have a number of options. Notice that there are scuba divers and indeed the fish are orange. Let’s go ahead and choose this one right here. Next, we want to add a little pop in our scuba diving theme. Let’s use text effects. Using a text prompt, we can stylize this like sea creatures, like if we enter a sea anemone in the prompt. We can also specify how tight this text will get generated, whether we want the design to be more loose, lining up with the outline of the text. Now we have our text textured like our sea creatures. Now this looks good and we are ready to post to Twitter. Directly inside of Express, we can schedule a post on Facebook, Twitter, Instagram, Pinterest, or LinkedIn, simply by selecting the share button. When you share to social media, you can preview your posts on different social media channels. Then when you’re ready, you can schedule the posts. Within Scheduler in Adobe Express, you can see and manage your scheduled posts across different social media platforms. Adobe Express provides an easy way to quickly design content and publish it to different social platforms. Using the power of Adobe Firefly, it makes it even easier for you to create and publish content.
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