Integrate with Adobe Experience Platform

Data Connection sends behavioral, transactional, and profile data from Adobe Commerce to Adobe Experience Platform, so you can build customer segments and power personalized experiences with Real-Time CDP and Journey Optimizer.

NOTE
This guide applies to Adobe Commerce on Cloud or on-premises.

Getting started

  1. Review the Data Connection introduction for prerequisites and setup.

  2. To enable storefront events and configure the datastream and dataset for behavioral data sharing, follow the Data Connection data collection procedure.

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