Customer Journey Analytics blueprints

Customer Journey Analytics shows how brands can unify customer data and behavior from various interaction channels and sources to create a journey-based view of all customer interactions. Reporting and analysis can be performed in the Customer Journey Analytics application service to evaluate and gain insight into customer interaction and behavior patterns.

Customer Journey Analytics use cases

Common Use Cases include:

A full list of use cases along with documentation can be found here.

Architecture for Customer Journey Analytics

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