Connect to destinations

In this step, you will learn how to connect to destinations in Real-Time CDP. This process is essential for sending or activating audiences and is typically performed by administrators. You will explore how to set up destination accounts, manage connection credentials, and navigate the destinations catalog to configure new destination instances. By the end of this step, you will understand how to establish connections with destination partners, enabling data activation workflows.

Next, you will learn how to activate profiles and audiences to a destination in Real-Time CDP, building on the connections you have established.